Episode 31 - The Truth will help you survive this economy!

Vik sits down with Braun Allison’s David Allison to discuss why after 20+ years in the industry he’s now changing his tune and how he feels the construction industry can overcome the current economic conditions. This episode is for anyone who is looking to take the industry in the right direction. Question...
March 4th, 2009 | Vik Duggal | Comments | Read More

Screw it, it’s green.

It's as though the green movement started and marketers completely forgot everything they knew about the audiences they try so hard to reach.
February 19th, 2009 | Mark Wanczak | Comments | Read More

Where do you get your green information?

From product databases to blogs, when you need to spec a recyclable wall cladding or recycled counter tops, nothing is more immediate or thorough as the internet.
February 6th, 2009 | Mark Wanczak | Comments | Read More